The National Geographic has a fascinating article on how scientists and engineers took inspiration from nature for a swathe of inventions, new and old. Combined with some beautiful photography, the inventions covered range from glare-free screens, through cars with less drag to the classic velcro. It's a fascinating read, and reminds us how inspirational the world can be.

Labels: Design Inspiration, Industrial Design

Matt Mason, author of The Pirate's Dilemma, gave a great talk recently at the Medeci conference. He covers a lot of the ground from his book here, with great anecdotes about how piracy affects our society, and consequently how we do business. His summary: sometimes you should sue pirates, if they're not adding value to society, but in many cases you shouldn't - in the cases where popular opinion is generally in favor of that brand of piracy. For example with music downloading, people know it's wrong, but pirates still buy music from download sources such as iTunes - however noone thinks it's right that a big music company sues a young music fan for downloading. To paraphrase Mason, "If suing your customers is your business, then you are lawyers and no longer in the music industry".

Mason's solution is simple, if the piracy you face is something that society wants (eg, quick music downloads for cheaper than CD) then you should give it to them - otherwise someone else will. There are three steps to this; 1) watch the pirates - let them do their stuff, remixing and re-packaging your stuff. Good piracy a) adds value to the original, b) creates innovation and, perversely, c) creates demand for new things based around your brand. 2) You have to question what your real business is... for example iTunes now sells convenience, rather than music - you could get the music for free online but it's a bit of a hassle, iTunes is familiar, quick and comfortable to use. So sell a different experience, Hollywood had it's biggest summer ever - $4 billion - so piracy can't be hurting them that much. 3) Finally, the hardest step - copy the pirates to beat them, because if you don't - your competitors will.

All good advice, with great anecdotes. You can watch Mason's entire talk here.

Labels: Business Ideas, Content, Piracy, Social Change

The New York Times has a short piece on a few prolific bloggers who recently dropped dead. The concern is that the highly competitive (and lucrative) market for fast breaking blog stories is driving up stress levels amongst top tier bloggers. Habits such as no life/work separation and the business need to have the first post on a new tech break-through in order to drive better views and advertising revenues is endemic. People now expect information 24 hours a day, 7 days a week and many home grown bloggers take this to heart, not realising that larger organisations have teams on shifts to produce the same results.

Personally I'm not sure that these first recorded 'blogging' deaths a summer of dead bloggers make - to badly paraphrase an old saying. Modern life and health habits all conspire to preventing long life. All of us working on computers day in, day out would do well to take a moment away, de-stress and enjoy a physical life away from the screens that surround us. It's a hard truth, but one we all need to follow, however fun our internet lives are.

Labels: Blogger, Blogging, Social Change