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Interaction Design, Social Networks & Usability
is Useful
Influencing Advertising
Derren Brown is a well known British illusionist, who often specialises in 'tricks' where he influences his randomly chosen helpers to do exactly what he wants them to do. In the video below Derren influences some advertising folks, as well as showing us how he did it - it's fascinating watching and makes you realise quite how much we are programmed ourselves.
Labels: psychology, viral marketing
All opinions expressed on this site are solely those of Matt Hobbs and do not reflect any official position of his employers.
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